IntegrationsAmazon Seller Central
Integrations

Amazon Seller Central Integration

Connect your Amazon Seller Central account to Profit Hawk to sync inventory, orders, and FBA data automatically.

Profit Hawk pulls inventory, order, and FBA shipment data from Amazon Seller Central through the SP-API. Connecting your account takes a few minutes and gives Profit Hawk the data it needs to generate forecasts and replenishment recommendations.

You need an active Amazon Seller Central account (Professional plan recommended) and admin access to your Profit Hawk account.

Connect your Amazon account

Open the integrations page

Log in to Profit Hawk and navigate to Settings > Integrations > Amazon Seller Central.

Start the connection

Click Connect and sign in with your Amazon Seller Central credentials when prompted.

Grant permissions

Approve the requested permissions for inventory and order data. Profit Hawk requests read-only access.

Verify your sync

Return to Profit Hawk. Your inventory data should begin appearing in the dashboard within a few minutes.

If data does not appear after 10 minutes, try a manual refresh from the integrations page. See Data Not Syncing for additional troubleshooting.

What data does Profit Hawk sync?

Once connected, Profit Hawk pulls the following from Seller Central:

  • Inventory levels (FBA and merchant-fulfilled quantities)
  • Sales and order data (used for velocity and demand forecasting)
  • Inbound shipment status (units in transit to Amazon fulfillment centers)
  • Product catalog details (ASINs, SKUs, titles)

Disconnecting your account

To disconnect, go to Settings > Integrations > Amazon Seller Central and click Disconnect. Your historical data in Profit Hawk is retained, but no new data will sync.

Next steps